ATTENTION MARKETING PROFESSIONALS, SALES LEADERS, AND EXECUTIVES WHO NEED TO DRIVE RESULTS
What new growth could you create if you had better marketing & sales alignment?
Misalignment Doesn’t Need to Hold You Back!
Make 2021 the year when you align marketing and sales to drive new levels of revenue.
March 1-10, 2021
Weekdays at 1:00-2:00 PM Eastern (GMT-5)
This event is absolutely FREE!Yes, I Want FREE Access to Sales & Marketing Alignment Challenge!
WEEKDAYS 1-2pm EST
Get live training, inspiration, and action items from Darrell Amy, Douglas Burdett, Jeb Blount, Kathleen Booth, and more!
LEARN FROM THESE MARKETING AND SALES EXPERTS
Darrell is a growth architect with nearly three decades of sales and marketing experience. He’s the author of Revenue Growth Engine: How to Align Marketing and Sales to Accelerate Growth.
Jeb is the author of 13 books on sales including Virtual Selling and Fanatical Prospecting. As the founder of Sales Gravy, Jeb leads a team that helps sales leaders and professionals grow revenue.
Kathleen is the host of the Inbound Success Podcast. She brings deep experience in inbound marketing, having started a nationally-know digital marketing agency that grew to become a Platinum HubSpot Partner. Today she serves as the Vice President of Marketing at clean.io.
Doug hosts The Marketing Book Podcast, giving him a front-row seat to the latest sales and marketing strategies. As the founder of ARTILLERY, LLC he works on the front lines of sales and marketing alignment.
MERIDITH ELLIOTT POWELL
As one of the business world's most respected strategists, Meridith helps business executives develop and implement strategies to thrive in uncertainty. She's the author of several books including the new book, Thrive, Turning Uncertainty Into Competitive Advantage.
Known as "The Sales Hunter," Mark coaches the sales leaders and teams of some of the world's most respected companies. He's the author of several best sellers, including High Profit Selling and High Profit Prospecting.
Jim is The Message Man. He helps companies get clarity on their message, creating conversational playbooks for sales, marketing, and all customer-facing employees. He's the author of The Science of Customer Connections: Manage Your Message to Grow Your Business.
In his previous role as a Disney Institute instructor, Jon helped organizations discover how to create memorable experiences. Today, Jon helps businesses and nonprofits enhance their client experience to maximize results.
As a Chief Revenue Officer that rose up through the marketing ranks, Darryl brings deep experience in CRM, marketing automation, and sales enablement technology. He serves as the CRO of VanillaSoft.
WHY ALIGNMENT IS CRITICAL RIGHT NOW
If you need to succeed in 2021 you must make sure your marketing and sales efforts are working together toward your goals.
2020 not only dealt a blow to most company’s revenue, it also shifted the way we go to market. While marketing and sales alignment has felt elusive for many companies, the reality is that right now it is possible to align marketing and sales to create new levels of results.Yes, I Want FREE Access to Sales & Marketing Alignment Challenge!
WEEKDAYS 1-2pm EST
The challenge is packed with interactive sessions to help you align marketing and sales to drive higher revenue.
Kathleen Booth, The Inbound Success Podcast
Douglas Burdett, The Marketing Book Podcast
What's happening in the world of marketing and sales alignment? This power-packed panel will discuss the current trends in marketing and sales alignment along with with what's working.
Alignment Point #1: STRATEGY
Alignment begins when sales and marketing are working toward the same goals, using the same strategy. How do you create and modify strategy in an uncertain marketplace?
Alignment Point #2: IDEAL CUSTOMER PROFILE
None of this matters without execution. Mark Hunter shares a powerful model to ensure both sales and marketing take action in a cadence that ensures alignment.
Alignment Point #3: MESSAGE
Jim Karrh, author of The Science of Customer Connections
Make sure you are delivering a message that resonates with the outcomes your ideal clients want. The Message Man, Jim Karrh, will lead you in an exercise to identify three key talking points for your 2021 marketing and sales message.
Alignment Point #4: CLIENT EXPERIENCE
Jon Langford, Customer Experience Expert
Customer experience is one of the last bastions of competitive advantage and a great point for alignment. Former Disney Institute instructor, Jon Langford, will share the key principles that create incredible client experiences.
Alignment Point #5: TECHNOLOGY
Darryl Praill, CRO, VanillaSoft
Sales and marketing technology must be aligned to drive growth. Darryl Praill brings rich experience to our discussion about the key points of alignment for marketing automation and sales enablement technologies.
Alignment Point #6: SALES PROCESSES
Jeb Blount, author of Fanatical Prospecting
Revenue growth happens when you have documented processes. Jeb Blount, author of Fanatical Prospecting and founder of Sales Gravy, coaches us on how to develop repeatable sales processes for your organization.
ALIGNMENT ACTION PLAN
Darrell Amy, author of Revenue Growth Engine
None of this matters without execution. Darrell Amy shares a powerful model to ensure both sales and marketing take action in a cadence that ensures alignment.
WHAT CAN YOU EXPECT FROM THIS CHALLENGE?
Each day you'll experience an hour of interactive training from 1:00-2:00PM Eastern Standard Time.
DAILY ACTION ITEMS
During each session you will be challenged to take a specific action to apply what you learn.
CHANCES TO WIN PRIZES
Thanks to our presenters and sponsors, there will be fun prizes awarded during the live sessions.
WHO SHOULD ATTEND?
Anyone responsible for revenue will appreciate this challenge!
CSO's, VP Sales, Sales Managers, Aspiring Sales Leaders
CMO's, VP Marketing, Marketing Directors, Marketing Coordinators
CEO's, CRO's, Presidents, Board Members, Investors
Why is this Free?
Will the sessions be recorded?
WHAT ARE YOU WAITING FOR?
An opportunity like this doesn't come around ever day. Enroll now and get access to ideas that can help you grow faster!Yes, I Want FREE Access to Sales & Marketing Alignment Challenge!
WEEKDAYS 1-2pm EST