One Ideal Client Away Challenge

Join Darrell Amy for the One Ideal Client Away Challenge,
April 10-14
www.oneidealclientaway.com

VISIONARIES AND INTEGRATORS

DISCOVER HOW TO ACCELERATE GROWTH

Learn how to build a powerful engine to drive exponential revenue growth.

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REMOVE

BARRIERS TO GROWTH

Get the six barriers to revenue growth out of the way so you can accelerate.

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DESIGN

YOUR ENGINE

2-day Revenue Growth Engine Design Workshop

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ACCELERATE

YOUR GROWTH

Mentorship program to implement a high-performance growth engine.

LISTEN

TO THE BOOK

A Manual For Revenue Growth

Revenue Growth Engine® , created by Darrell Amy, is a set of tools and resources to help companies scale.

If you own an established business and want to scale your revenue so you can make more of an impact, this is book designed specifically for you.

IDENTIFY

YOUR BARRIERS TO GROWTH

If you feel stuck:

  • Like there is a glass ceiling of revenue that you just can't seem to break through

After working with thousands of entrepreneurs and executives and talking to hundreds of thought leaders I have identified six common barriers to revenue growth.

In a 20-minute conversation we will get straight to the heart of the matter, identifying your top barriers so you can breakthrough to the next level.

Our Ideal Client Profile

These are the types of companies we specialize in serving.

DESCRIPTION

Established companies with sales-teams that want to grow so they can create meaningful jobs and give to great causes.

DATA

  • Privately-held companies

  • Track record of generous giving

  • Part of a peer group or community of excellence.

DECISION MAKERS

Executive

Owner, Founder, President, CEO

Sales and Marketing Leaders
CRO, CSO, CMO,
VP Sales, VP Marketing

Funding Partner

Private Equity, Venture Capital

BUILD

YOUR REVENUE GROWTH ENGINE

Create a Custom Revenue Growth Engine®

Once you are focused on your Ideal Client now it's time to build a more powerful engine to accelerate growth!

In just two focused days you will create an actionable Plan to to generate immediate results that compound over time

  • A Powerful Revenue Flywheel that creates unstoppable momentum

  • Intense Focus on the types of clients or customers that can propel your business forward faster

  • High-Octane Fuel for your engine in the form of a message that gets attention

  • Scalable Processes for marketing and sales that drive net-new and cross-sell revenue that allow you to grow

ACCELERATE

YOUR REVENUE GROWTH

Get Your Engine Firing On All Cylinders

Optimize, automate, and document your sales and marketing processes so you can enjoy exponential revenue growth.

If you are a leader at a company with a sales team, schedule your confidential consultation to discover:

  • The three biggest obstacles to revenue growth and how to remove them.

  • How other companies are creating Revenue Growth Engines.

  • Our vision to help purpose-driven companies scale their revenue and impact.

Real World Stories

Hear some real-world stories of companies building their Revenue Growth Engines®.

HOW WE CAN HELP YOU GROW FASTER

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REMOVE

BARRIERS TO GROWTH

Get the six barriers to revenue growth out of the way so you can accelerate

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DESIGN

YOUR ENGINE

2-day Revenue Growth Engine Design Workshop

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ACCELERATE

YOUR GROWTH

Mentorship program to implement a high-performance growth engine

EXECUTIVES, ENTREPRENEURS, MARKETING & SALES LEADERS

Identify your IDEAL CLIENTS and discover how to get MORE!

GET TO KNOW

DARRELL AMY

Darrell inspires and equips purpose-driven entrepreneurs to grow revenue so they can give back.

As the co-founder of the non-profit Kingdom Missions Fund, Darrell Amy noticed that the largest donations came from business owners, and he wondered how he could help generous business owners quickly grow revenue so they could give even more.

Darrell’s experience as a leader in sales and marketing has given him a unique perspective on what it takes to grow revenue. Distilling 27 years of experience, Darrell authored Revenue Growth Engine: How To Align Sales & Marketing To Accelerate Growth.

He is a member of the Forbes Business Council and he helps companies maximize growth through sales and marketing alignment. Darrell hosts the Revenue Growth Podcast and co-hosts the Selling From the Heart Podcast. He also volunteers as the executive director of the ManAlive EXPEDITION, an organization that helps men find healing and identity.

When he isn’t helping generous business owners grow their revenue in order to give more, he enjoys the outdoors including sailing, canoeing, and hiking. Darrell, along with his wife Leslie, enjoy spending time with their children and four grandchildren.

My BHAG

Help 10,000 businesses double revenue to generate $10 billion in new giving.

MAKE IT AN ADVENTURE!

TAKE THE ULTIMATE TREK AS YOU GROW YOUR REVENUE

  • Build your Revenue Growth Engine

  • Develop Physical Endurance

  • Trek to Everest Base Camp

Join adventurous entrepreneurs in an epic journey to scale your business as we train to trek to Mount Everest Base Camp!

BLOG

ACCESS OUR LATEST THINKING

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Four Ways Innovation Increases Business Valuation

February 26, 20244 min read

Whether you want to maximize the multiple on your company as you prepare for a great exit or simply want to increase the profitability of your business, innovation may be the missing piece. In this article, we will explore four ways that innovation increases valuation.

1. Reduces Fear of What Happens After the Visionary Founder Leaves

Buyers discount valuation based on perceived risk. One of the biggest perceived risks is that when the founder leaves, their entrepreneurial spirit will be gone. The fear is that this will lead to a slowdown in growth.

Implementing structure and systems for innovation replaces the buyer’s perceived risk with a perceived benefit. The founder's entrepreneurial spirit can be amplified by a council of innovative employees working together to innovate a better future. Additionally, the buyer may see the innovative aspects of the company as a net gain to other businesses in their portfolio.

2. Accelerates Revenue and Profit Growth

The net present value of a company is based on the expected stream of future cash flows. One company drives linear growth by combining operational excellence and hustle. A smarter company creates exponential growth by adding in a steady stream of innovation. The second company should be able to justify a higher multiple.

Strategic innovation accelerates revenue and profit growth in four areas:

  1. Increased revenue from new/enhanced products and services

  2. Increased growth from new go-to-market strategies

  3. Increased client retention with improved client satisfaction

  4. Increased profit with streamlined systems and processes

Each of these areas is an enhancement to the business. Think about it like selling a home. Innovation in these four areas would be like additional rooms that increase the appraised value of the property.

3. Creates a Path for Future Leaders

Buyers fear that when the founder leaves top talent will go out the door with them. This potential drain of tribal knowledge drags down the value of the business.

Identifying and engaging employees with gifts of innovation helps them become more personally engaged in the business. In the process of innovating, they master the key drivers of revenue and profit growth. With this level of engagement, they are more likely to stay around after the sale of the business. Plus, this gives the buyer confidence that there is a pipeline of future leaders.

4. Gives You A Story

Every buyer tells themselves (and their friends) a story. One version of the story could go like this: “Yeah, I found this business. It’s doing OK but the buyer really wants to retire. With some work, I can get it profitable. I got a great deal!”

Another version of the story could be: “I found this amazing business. They are on a growth trajectory. Not only do they have a pipeline of deals, they have a pipeline of innovation. They have a strategic innovation team that is always bringing new ideas to the table. I love the energy. I bet this will help my other businesses. I got a great deal!”

The story the buyer tells themself about your company determines their willingness to invest.

Estimating The Value of Innovation

To use some round numbers, let’s say you have a business with $2M in EBITDA. While multiples in every industry are different, let’s say the range of multiples is 4 on the low end and 6 on the top end.

  • 4X Multiple: $8M valuation

  • 5X Multiple: $10M valuation

  • 6X Multiple: $12M valuation

A middle-of-the-road valuation in this case would be $10M. A top valuation could be an increase of $2M–for the exact same business.

Do this math for your industry. What is the range of multiples? (Don’t know? Look for a Certified Exit Planning Advisor in your area. They can help with advice.)

What To Do Now

Smart business owners work to increase the sellable value of their business long before the date of the sale. Common strategies like improving the accounting and implementing a business operating system are becoming table stakes. While you should work to improve each of these areas you can maximize your multiple by also adding innovation.

Curious about how this could work for your business? Get your copy of the Visionary’s Guide To Unleashing Strategic Innovation and schedule a time to discover how you could implement a Strategic Innovation Council to maximize the value of your business and avoid leaving money on the table.

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Darrell Amy

Darrell helps generous entrepreneurs build engines to grow revenue so they can give more. He is the author of Revenue Growth Engine: How To Align Sales & Marketing To Accelerate Growth. In addition to serving as a Forbes Business Council Advisor, Darrell is a keynote speaker and regular podcaster.

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PODCAST

GET FRESH IDEAS FOR GROWTH

Are you looking for ways to scale your business? Welcome to the Revenue Growth Podcast with Darrell Amy. This is the place for business owners, sales leaders, and marketing professionals to get ideas an inspiration to drive exponential revenue growth. Each week you’ll get actionable insights from the world

LET'S TALK!

ABOUT ACCELERATING YOUR GROWTH