REVENUE GROWTH BOOK REVIEWS
DARRELL AMY'S FAVORITE REVENUE GROWTH BOOKS
Optimize your Revenue Growth Engine by gaining fresh insights and knowledge about sales and marketing. Here are takeaways from some of our favorite books.
STRATEGY
Blue Ocean Strategy
W. Chan Kim and Renée Mauborgne
This handbook is packed with ideas to guide you to blue oceans of profitable growth opportunities.
Traction
Gino Wickman
No book has influenced how I run my businesses more than the Entrepreneurial Operating System in Traction.
The Experience Economy
B. Jospeh Pine II and James H. Gilmore
The power-packed book will stretch your thinking and give you ideas about improving your client experience.
Marketing Myopia
Theodore Levitt
Levitt challenges all of us to zoom out and ask the pivotal question: "What business am I in?"
The Pumpkin Plan
Mike Michalowicz
This is a masterpiece full of practical advice to identify, attract, and keep Ideal Clients.
SALES BOOKS
High Profit Prospecting
Mark Hunter
If you want to build an outbound prospecting program around ideal clients, this is a great guidebook
Sales Differentiation
Lee B. Salz
This book is packed with practical strategies to attain differentiation as a sales professional.
The Challenger Sale
Brent Adamson & Matthew Dixon
Discover the traits, habits, and skills of top performing sales reps during a down market.
Revenue Harvest
Nigel Green
Every sales leader will benefit from the framework and advice presented in this book.
MARKETING BOOKS
Building a StoryBrand
Donald Miller
A powerful framework for writing sales and marketing content that resonates with ideal buyers.
Find Your Yellow Tux
Jesse Cole
Discover how to transform your business from boring to outstanding by putting your fans first.
This Is Marketing
Seth Godin
This book perfectly expresses the true heart of marketing. It's masterpiece every marketer will enjoy.
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